The recent news about TikTok’s potential ban has left many businesses in a state of uncertainty. If you’ve built your brand on this platform, it’s understandable to feel overwhelmed. However, there are actionable steps you can take to recover and ensure your business remains resilient. Below, we’ll explore five essential steps to help you pivot […]

Many people wonder if branding and marketing are the same and use the terms interchangeably sometimes.  Branding and marketing are not the same, but do play on the same team so to speak. They both work to appeal to the relevant audience in order to grow your business.  It’s true that branding and marketing support […]