The Blog.

This post includes affiliate links to products that we may get a small commission from if you purchase through them. If you’re a nonfiction author, you’ve written a book to teach something to someone. Oftentimes nonfiction authors have the idea to turn their book into a high-ticket offer but don’t know how to do so. […]

Well, kinda. We still build brands, but now build brands strictly through books. Background If you’re not familiar with our background, let me give you a little refresher. Studio 8 Twenty-Two started as a healthcare brand and reputation management agency due to my background as a nurse practitioner and brand strategist. The past year and […]

Businesses undergo changes all the time. Last year showed us that businesses had to be adaptable to survive the effects of circumstances out of our control such as the pandemic. If your business had to pivot recently, it may be time for a brand audit. Brand audits are beneficial to businesses when the decision has […]

As a branding agency that focuses on Home Care Provider businesses, we know what to look for when assessing brand health. Here are four ways to determine if your business could use a new brand strategy:  Brand awareness – This is how familiar your customers are with the visual or qualities your brand possess. Healthy […]

Many people wonder if branding and marketing are the same and use the terms interchangeably sometimes.  Branding and marketing are not the same, but do play on the same team so to speak. They both work to appeal to the relevant audience in order to grow your business.  It’s true that branding and marketing support […]